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http://dx.doi.org/10.4275/KSLIS.2018.52.2.143

Personal Values and their Relationships with Public Library Use  

Kwon, Nahyun (명지대학교 문헌정보학과)
Publication Information
Journal of the Korean Society for Library and Information Science / v.52, no.2, 2018 , pp. 143-164 More about this Journal
Abstract
The purpose of this study was to investigate the relationship between public library use and the individual's personal value system. The personal value system was measured by Schwartz's (1992) Theory of Basic Human Values. The theory includes ten universal values, which can be categorized into four higher-order values: namely, self-transcendence vs. self-enhancement; and openness to change vs. conservation. The data were collected on the web from 1,000 Korean adults who were 18 years old or above using a quota sampling method with respect to the distributions of gender, age, and geographic locations of the general Korean adult population. The collected data were analyzed using multi-dimensional scaling method, t-tests, and multiple correlations. The results showed that the public library is more likely to be used by the individuals who value "openness to change" (representing self-direction and stimulation), and "self-enhancement"(representing achievement, power, hedonism/sensuous pleasure) than those who value "conservation" (representing safety, stability of society, conformity to rules, tradition) and "self-transcendence" (representing interest in other's well-being, and tolerance, welfare of humanity and community). The findings suggest that public library uses reflect the characteristics of major library services, such as reading and self-learning, which are very autonomous and individualistic in their nature. The findings are valuable in understanding the nature of the functions performed by the current Korean public libraries that are reflected in the personal values of Korean adult library users.
Keywords
Schwartz; Theory of Basic Human Values Personal Values; Public Library Use; Schwartz; Theory of Basic Human Values;
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Times Cited By KSCI : 3  (Citation Analysis)
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