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http://dx.doi.org/10.7583/JKGS.2015.15.3.31

Effect of Mobile Game Use Amount on the Satisfaction Level and Game Commitment(flow)  

Kim, Hye Bin (Division of Digital Media, Ewha Womans University)
Park, Young Il (Division of Digital Media, Ewha Womans University)
Publication Information
Journal of Korea Game Society / v.15, no.3, 2015 , pp. 31-40 More about this Journal
Abstract
In this study, the effect of amount of use of mobile game (time of use, consumption cost) on the perceived satisfaction level (perceived enjoyment, service quality, and price) of game and commitment is to be observed. If the amount of game use is high, are the satisfaction level and commitment of game high as well? Is there any factor of negative effect on game commitment? As a result of study, among the mobile game use behaviors subjected in this study, higher the amount of use and consumption cost, more the level of satisfaction level and commitment on game. This study is to verify and analyze the high level of perceived satisfaction and commitment on mobile game by users with high amount of use to expand and to discuss the base of study of heavy mobile game user and heavy digital game user.
Keywords
Mobile Game; Perceived Satisfaction; Flow; Heavy Use;
Citations & Related Records
Times Cited By KSCI : 2  (Citation Analysis)
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