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http://dx.doi.org/10.13067/JKIECS.2012.7.3.649

A Study on the Relation of the Service Factor of Appraisal Business and Customer Satisfaction  

Kim, Seung-Hyun (전주대학교 대학원 부동산학과)
Min, Gu-Sik (전주대학교 대학원 부동산학과)
Publication Information
The Journal of the Korea institute of electronic communication sciences / v.7, no.3, 2012 , pp. 649-660 More about this Journal
Abstract
The future of appraisal industry looks negative in the reality of change of the property market and over-competition of the field. Unless Constituent members of appraisal industry cope actively with the changing circumstances the profit structure of their company will get worse and they will finally fall behind in the competition. The best policy to survive from the changing circumstances in the limited appraisal market is to provide better service and improve its structure in order to have differential competitiveness. The purpose of this study is to describe the relation between the service factors of appraisal industry and customer satisfaction for providing more effective and high quality appraisal service.
Keywords
appraisal industry; appraisal service quality; appraisal service factor; customer satisfaction;
Citations & Related Records
Times Cited By KSCI : 1  (Citation Analysis)
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