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Kim, W. S., Oh, K. N., Lee, Y. H., & Cho K. O. (2002). Marketing strategy for service quality improvement of specialty starbucks coffeechop: A case study. Journal of Foodservice Management, 5(1), 3-17.
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Kim, Y. O. (2003). A study on the choice attributes and cus tomer satisfaction of a take-out coffee shop. Korean Journal of Hospitality & Tourism, 9(3), 141-154.
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Lim, H. R., Lee, S. M., & Kim, H. S (2015). Research articles: Positioning strategy of global franchise coffee shop's brands in Busan, Korea. Journal of Tourism Sciences, 39(3), 195-206
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Oh, I., Lee, T., & Chon, C. (2015). A study on awareness of Korea tourism through big data analysis. Journal of Tourism Sciences, 39(10), 107-126.
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Park, J. S. (2016). The influence of coffee shop brand image on brand extension and brand loyalty (Master's thesis, Kungsung University). Retrieved from http://www.riss.kr/link?id=T13988010
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Shim, H., Kim, Y., Shon, H., & Lim, J. (2011). An exploratory usage pattern research of smartphone and social media users through semantic network analysis: Gender and age differences in perception and evaluation of usage pattern. Korean Journal of Broadcasting & Telecommunication Studies, 25 (4), 82-138.
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Starbucks Coffee Korea (2017). Story of Starbucks. Retrieved from http://www.istarbucks.co.kr/footer/company/starbucks_story.do
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Shim, I. S., & Sung, Y. H. (2016). Psychological reactance factor of consumer acceptance by omni channel shopping; product pick-up service of starbucks: Focused on SIREN ORDER. Journal of Cultural Product & Design, 47, 75-86.
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Shi, M., Zhu, W., Yang, H., & Li, C. (2016). Applying semantic web and big data techniques to construct a balance model referring to stakeholders of tourism intangible cultural heritage. International Journal of Computer Applications in Technology, 54(3), 192-200.
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Small Enterprise and Market Service (2017) Analysis of commercial power search report. Retrieved from https://sg.sbiz.or.kr
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Tyagi, P., & Demirkan, H. (2016). Data lakes: The biggest big data challenges. Analytics Magazine, 11(3), 56-63.
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Van Atteveldt, W. (2008). Semantic network analysis. Techniques for extracting, representing, and querying media content. Charleston: BookSurge Publishers.
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Young, W. J. (2006). A study on the positioning strategy of coffee house. Korean Journal of Hospitality & Tourism, 15(1), 269-289.
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Zikopoulos, P., & Eaton, C. (2011). Understanding big data: Analytics for enterprise class hadoop and streaming data. New York: McGraw-Hill Osborne Media.
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Chun, T. Y. & Park, N. H. (2016). A study on image positioning strategy of coffee shop. Korea Logistics Resarch Association. 26(3), 91-100.
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Bruell, A. (2014. Jun. 05) Starbucks goes with spark for media after sending out. Agency RFI. AdAge Retrieved from http://adage.com/article/agency-news/starbucks-moving-media-account-spark-phd/293579/
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Choi, J. A. (2017). Imitation as a viable strategy: The case of ediya in Korean coffee franchise industry. Journal of Distribution Science, 15, 47-56.
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Choi, S. S., You, G. J., & Kown, Y. J. (2011). The effects of CSR activities of Starbucks corporate on reputation, social connectedness, and customers' purchasing intention. Journal of Tourism & Leisure Research, 23(2), 97-116.
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Garthwaite, C., Garthwaite, C., Busse, M., Busse, M., Brown, J., Brown, J., & Merkley, G. (2017). Starbucks: A story of growth. Kellogg School of Management Cases, 1-20.
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Jo, A. R., Choi, H. Y., & Kim, H. S. (2016). A study on selection attributes, customer satisfaction and relationship orientation in franchised coffee shop among female customers in their 20s': Focused on moderating effect of brand image. Korean Journal of Hospitality & Tourism, 25(7), 1-15.
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Ju, H. S. (2017) Starbucks, Sells space: Secret of Starbucks Coffee Korea 1 trillion sales Howard Schulz admire. Republic of Korea: RHKorea.
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Kang, M. M., Kim, S. R., & Park, S. M. (2012). Analysis and utilization of big data. Communications of the Korean Institute of Information Scientists & Engineers, 30(6), 25-32.
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Kim, M. Y., & Zhang, Y. T. (2008). A social influence model based on Starbucks networks, The Korean Institute of Information Scientists and Engineers, 35(2A), 101-102.
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Kim, D. H., & Kim, Y. G. (2014). The effect of brand personality on consumer-brand relationships, consumer satisfaction, and brand loyalty: A focus on Starbucks, The Tourism Sciences Society of Korea, 38(8), 75-100.
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Kim, H. J., & Kim, J. H. (2017). A study on consumer value perception through social big data analysis: Focus on smartphone brands. The Jounal of Society for e-Business Studies, 22(1), 123-146.
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Kim, H. S. (2017). A semantic network analysis of big data regarding food exhibition at convention center. Culinary Science & Hospitality Research, 25(8), 265-280.
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Kim, H. S. (2013). Tourists' expectation and motivation regarding nutritional labeling in full-service restaurant menu. Journal of Tourism Sciences, 23(4), 22-32.
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Kim, K. R., Lee, D. Y. & Cho, H. G. (2017). Keyword network visualization for text summarization and comparative analysis. Journal of KIISE, 44(2), 139-147.
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Kim, S., Park, S., Sun, M., & Lee, J. (2016). A study of smart beacon-based meeting, incentive trip, convention, exhibition and event (MICE) services using big data. Procedia Computer Science, 91, 761-768.
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