1 |
Aaker, D. and J. Myers, Advertising Management 2nd edition, Prentice-Hall, 1982
|
2 |
Ahn, S. A. and T. J. Kim, "The Determinants of Opening Share and Decay Rate in Motion Pictures," Korean Marketing Association, Vol.18, No.3(2003), 1-17
|
3 |
Bae, J. H., B. J. Shim, and B. D. Kim, "Simultaneous Effect between eWOM and Revenues: Korea Movie Industry," Korean Journal of Marketing Association, Vol.12, No.2(2010), 1-25
|
4 |
Balkudi, P. and D. A. Harrison, "Ties, Leaders and Time in Tearms: Strong Inference about Network Structure's Effects on Team Viability and Performance," The Academy of Management Journal, Vol.49, No.1(2006), 49-68
DOI
ScienceOn
|
5 |
Barnett, G. A. and J. A. Danowski, "The Structure of Communication: A Network Analysis of the International Communication Association," Human Communication Research, Vol.19, No.2(1992), 264-285
|
6 |
Broderick, A. J., J. Brown, and N. Lee, "Wordof-mouth Communication within Online Communities: Conceptualizing the Online Social Network," Journal of Interactive Marketing, Vol.21, No.3(2007), 2-20
|
7 |
Chen, P. Y., S. Y. Wu, and J. Yoon, "The Impact of Online Recommendations and Consumer Feedback on Sales," Proceedings of the International Conference on Information System, (2004).
|
8 |
Cho, Y. H. and J. H. Bang, "Social Network Analysis for New Product Recommendation," Journal of Intelligence and Information Systems, Vol.15, No.4(2009), 183-200
|
9 |
Duan, W., B. Gu, and A. Whinston, "Do Online Reviews Matter? An Empirical Investigation of Panel Data," Decision Support Systems, Vol.45, No.4(2008), 1007-1016
DOI
ScienceOn
|
10 |
Jin, Y., Network Diffusion Factors Affecting Movie Performance Based on Online Word-of- Mouth, MS Thesis, Hanyang University, 2013
|
11 |
Duan, W., B. Gu, and A. Whinston, "The Dynamics of Online Word-of-month and Product Sales - An Empirical Investigation of the Movie Industry." Journal of Retailing, Vol.84, No.2(2008), 233-242
DOI
ScienceOn
|
12 |
Eliashberg, J. and M. S. Shugan, "Film Critics: Influencers or Predictors?," Journal of Marketing, Vol.61, No.2(1997), 68-78
|
13 |
Jun, South Korea Film Industry Size and Growth Factors Predictive Analysis Report, Korean Film Council, 2004
|
14 |
Jung, H. W, "Complex Networks and Smart World," Conference of Korea Association of Theoretical Sociology, (2003)
|
15 |
Jung, Y. H., "The Influence of Characteristics (Volume, Consensus, Informant) of Electric Word-of-Mouth on Customers' Choice," Broadcasting and Communication, Vol.14, No.1(2013), 47-76
|
16 |
Kim, H. K., J. K. Kim, and Q. Y. Chen, "A Network Approach to Derive Product Relations and Analyze Topological Characteristics," Journal of Intelligence and Information Systems, Vol.15, No.4(2009), 159-182
|
17 |
Lee, J. C, "The Influence on the Moviegoer Perception of Movie Selection by the Marketing Variables," Film Studies Association of Korea, No.23(2004), 293-330
|
18 |
Kim, J. S. and J. W. Kim, "Relationship between Internet Buzz Share and Markets Share: Movie Ticket Case," The Journal of Society for e-Business Studies, Vol.14, No.2(2013), 242-255
|
19 |
Kim, J. W., "Social Network Approach for Organizational Research," Entrue Journal of Information Technology, Vol.11, No.1(2012), 29-43
|
20 |
Kim, S. H., "The Influence of Product Involvement and Knowledge on Internet WOM," The Korean Journal of Advertising, Vol.14, No.1(2003), 257-280
|
21 |
Lee, J. Y., I. S. Son, and D. W. Lee, "Does Online Social Network Contribute to WOM Effect on Product Sales?," Journal of Intelligence and Information Systems, Vol.18, No.2(2012), 85-106
|
22 |
Lee, T. M. and C. Park, "Effects of Direction and Type of Electronic Word of Mouth Information on Purchase Decision: Cross- Cultural Comparison Between Korea and U.S.," Korean Marketing Association, Vol.21, No.1(2006), 29-56
|
23 |
Liu, Y., "Word of Mouth for Movies: Its Dynamics and Impact on Box Office Revenue," Journal of Marketing, Vol.70, No.3(2006), 74-89
DOI
ScienceOn
|
24 |
Linton, J. and J. Petrovich, "The Application of the Consumer Information Acquisition Approach to Movie Selection," Current Research in Film, Vol.4(1988), 24-44
|
25 |
Litman, B. R., "Predicting Success of Theatrical Movies: An Empirical Study," Journal of Popular Culture, Vol.16, No.4(1983), 159-175
DOI
|
26 |
Mahajan, V., E. Muller, and R. Kerin, "Introduction Strategy for New Products with Positive and Negative Word-of-mouth," Management Science, Vol.30, No.12(1984), 1389-1404
DOI
ScienceOn
|
27 |
Moon, S., P. Bergey, and D. Lacobucci, "Dynamic Effects among Movie Ratings, Movie Revenues, and Viewer Satisfaction," Journal of Marketing, Vol.74, No.1(2010), 108-121
DOI
ScienceOn
|
28 |
Mizerski, R., "An Attribution Explanation of the Disproportionate Influence of Unfavorable Information," Journal of Consumer Research, Vol.9, No.3(1982), 301-310
|
29 |
Mizruchi, M. S., "Social Network Analysis: Recent Achievements and Current Controversies," Acta Sociologica, Vol.37(1994), 327-343
DOI
|
30 |
Money, R. B., M. C. Gilly, and J. L. Graham, "Explorations of National Culture and Word-of-mouth Referral Behavior in the Purchase of Industrial Services in the United States and Japan," Journal of Marketing, Vol.62, No.4(1998), 76-87
DOI
ScienceOn
|
31 |
Naan, S. J., M. Krauss, P. A. Schober, K. Gloor, H. F. Fischbach, "Comparing the Structure of Virtual Entrepreneur Networks with Business Effectiveness," Procedia-Social and Behavioral Sciences, Vol.2, No.4 (2010), 6483-6496
DOI
|
32 |
Opsahl, T., F. Agneessens, and J. Skvoretz, "Node Centrality in Weighted Networks: Generalizing Degree and Shortest Paths," Social Networks, Vol.32, No.3(2010), 245-251
DOI
ScienceOn
|
33 |
Park, H. H. and C. S. Park, "The Relationship between Critical Reviews and Performance of Movies: Does it Hold in the Internet Era?," Korean Marketing Association, Vol.16, No.4 (2001), 71-85
|
34 |
Park, J. H. and B. M. Suh, "The Impact of Influential's Betweenness Centrality on the WOM Effect under the Online Social Networking Service Environment," Journal of Information Technology Applications & Management, Vol.20, No.2(2013), 127-146
|
35 |
Rogers, Diffusion of innovations, Free Press, 2003
|
36 |
Park, J. W. and G. O. Lee, "A Study on the Effects of the Newspaper Coverage of Motion Pictures on Box Office Performance," Korean Journal of Journalism and Communication Studies, Vol.48, No.6(2004), 62-83
|
37 |
Park, S. and E. H. Shin, "Patterns of Market Polarization and Market Matching in the Korean Film Industry," Journal of East Asian Studies, Vol.4(2004), 285-300
DOI
|
38 |
Powell, W. W., K. W. Koput, and L. Smith-Doerr, "Interorganizational Collaboration and the Locus of Innovation: Networks of Learning in Biotechnology," Administrative Science Quarterly, Vol.41, No.1(1996), 116-145
DOI
ScienceOn
|
39 |
Senecal, S. and J. Nantel, "The Influence of Online Product Recommendations on Consumers' Online Choices," Journal of Retailing, Vol.80, No.2(2004), 159-169
DOI
ScienceOn
|
40 |
Sung, Y. S., J. Y. Park, and E. A. Park, "The Influence of On-line Word of Mouth Information On Viewing Intention toward Motion Picture," Korean Association For Advertising Public Relations, No.57(2002), 31-52
|
41 |
Yang, H. L. and J. H. Tang, "Team Structure and Team Performance in IS Development: A Social Network Perspective," Information and Management, Vol.41, No. 3(2004), 335-349
DOI
|
42 |
Yi, Y. J. and C. L. Lee, "The Dynamic Effects of Customer Satisfaction and Referral on Firm Performance: Focusing on KCSI and KNPS," The Korean Academic Society of Business Administration, Vol.39, No.2(2010), 279-307
|
43 |
Faulkner, R. R, Music on Demand: Composers and careers in the Hollywood Film Industry, Transaction Books, New Brunswick, NJ, 1987
|
44 |
Litman, B. R. and L. S. Kohl, "Predicting Financial Success of Motion Pictures: The Early '80s Experience," Journal of Media Economics, Vol.2, No.2(1989), 35-50
DOI
|