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http://dx.doi.org/10.3743/KOSIM.2012.29.4.083

Undergraduates' Use of Social Media for Health Information  

Kim, Soojung (Department of Library and Information Science, Chonbuk National University)
Oh, Sanghee (School of Library and Information Studies, Florida State University)
Publication Information
Journal of the Korean Society for information Management / v.29, no.4, 2012 , pp. 83-99 More about this Journal
Abstract
The present study surveyed 225 undergraduates to examine their social media use behaviors and their perceptions of usefulness, trustworthiness, and privacy of social media for seeking and sharing health information. 151 respondents reported using social media for health information while 74 reported not using it for health matters. Results show that the most popular medium were social Q&As, followed by blogs and social networking sites. Age, gender, school year, and the presence of a health problem were associated with the social media use behaviors. This study suggests the potential of social media as a desired channel for providing health information to undergraduates.
Keywords
health information; social media; Internet; undergraduates; health consumer;
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