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http://dx.doi.org/10.13047/KJEE.2018.32.2.225

Exploring Visitor Experiences based on Types of Ecological Sites  

Choi, Young-Seok (Strategy&Research Team of Incheon Tourism Organization)
Kim, Byung-Gook (Dept. of Hotel and Tourism, Daegu University)
Publication Information
Korean Journal of Environment and Ecology / v.32, no.2, 2018 , pp. 225-230 More about this Journal
Abstract
The purpose of this study was to explore visitors' experiences based on two different types of ecological sites: natural and artificial ecological sites. Specifically, this study aimed to analyze the differences in the perceived experiences and satisfaction according to the perception of the visitors to the ecological sites. First, the analysis of measurement factors of visitor experience perception identified four factors such as ecological experience, environment friendliness, sociality, and relaxation. The comparison of perception according to the factor of visitor experience showed that there were significant differences between natural and artificial ecological sites and that the perceived visitor experience was generally higher in the natural ecological sites. The result of the analysis of the influence of the perceived visitor experience to ecological sites on visitor experience showed the relaxation had the largest influence for both natural and artificial ecological sites. The ecological experience and environmental friendliness also had a significant impact on visitor satisfaction in the natural ecological sites and artificial ecological sites, respectively. This paper also discussed the implications for planning and management issues at ecological sites.
Keywords
NATURAL AND ARTIFICIAL ECOLOGICAL SITES; VISITOR EXPERIENCES; SATISFACTION;
Citations & Related Records
Times Cited By KSCI : 4  (Citation Analysis)
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