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Differences in Tour Characteristics and Ecotourism Preferences by Cross-cultural Traits : A Comparison of Korean, English, Japanese, and Chinese Speaking Tourists visited Jeju Island  

Kang, Mihee (Yeungnam University)
Park, Chanwoo (Korea Forest Research Institute)
Lee, Yeongjoo (Department of Forest Sciences, Seoul National University)
Kim, Seongil (Department of Forest Sciences, Seoul National University)
Publication Information
Journal of Korean Society of Forest Science / v.97, no.3, 2008 , pp. 316-325 More about this Journal
Abstract
This study was done to compare socio-economic characteristics and travel pattern, preferences for ecotourism facilities and programs of domestic and international tourists who visited to Jeju Island. On-site survey was carried out during July, 2006 and a total of five hundred and fifty five (555) individuals' data were analyzed. Survey results showed that there were significant differences between socioeconomic characteristics and travel patterns as well as preferences of both parties. Even among international tourists from countries with different languages showed different characteristics. These different characteristics among tourist groups imply that tour route design and program development should be accordingly considered to provide satisfactory experiences.
Keywords
cross-cultural differences; ecotourism; travel characteristics; preferences;
Citations & Related Records
Times Cited By KSCI : 1  (Citation Analysis)
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