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A Study on the Competitive Position of Korean Forest Products and Strategic Exportable Goods  

Jang, Woo Whan (Kyungpook National University)
Kwon, Yong Duck (Miryang National University)
Publication Information
Journal of Korean Society of Forest Science / v.94, no.1, 2005 , pp. 50-57 More about this Journal
Abstract
This paper examines the relative competitive position of korean forest products market over period of 1999 to 2003 and selects strategic exported goods from its position provide against concluding FTA agreement with China, Japan and ASEAN. The portfolio approach is used to develope competitiveness-market share matrix. The position of major export countries on the competitiveness-market share matrix will be in one of nine cells, with differing implications for their role in korean forest products market. Based the competitiveness-market share matrix, Major export countries are divided into first cell type, third cell type and ninth cell type and the items of ninth cell type are chosen as strategic exportable goods.
Keywords
competitive position; competitiveness; strategic export; BCG matrix; GE matrix;
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