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http://dx.doi.org/10.14346/JKOSOS.2011.26.6.124

The Effects of Goal-setting on Eco-driving Behaviors  

Choi, Shin-Jeong (Department of Psychology, Chung-Ang University)
Lee, Kye-Hoon (Department of Psychology, Chung-Ang University)
Choi, In-Sub (Department of Psychology, Chung-Ang University)
Oah, She-Zeen (Department of Psychology, Chung-Ang University)
Publication Information
Journal of the Korean Society of Safety / v.26, no.6, 2011 , pp. 124-129 More about this Journal
Abstract
The purpose of this study was to examine the effects of goal-setting on Eco-driving behaviors. An additional purpose was to examine whether setting goals on target behaviors had spread effects on non-target eco-driving behaviors. Three office workers who drive regularly participated in this study. An AB multiple baseline design was adopted. After baseline (A), participants set goals on two or three target behaviors(e.g., over speeding, put the gears in neutral, extreme acceleration) (B). Results showed that goal-setting was effective in increasing the targeted eco-driving behaviors. In addition, most of the non-target eco-driving behaviors(e.g., extreme break, extreme acceleration) increased.
Keywords
eco-driving; goal-setting; spread effect;
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