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http://dx.doi.org/10.6109/jkiice.2018.22.4.764

The relationship between information recognition efficiency and formative attributes of infographics  

Lee, Soo-jin (Department of Visual information Design, Namseoul University)
Publication Information
Journal of the Korea Institute of Information and Communication Engineering / v.22, no.5, 2018 , pp. 764-771 More about this Journal
Abstract
This study focused on shape attributes in a basic study that identified infographics expression diversification and delivery efficiency based on formative attributes. To achieve that goal, formative attributes were categorized as geometric or expressional type, and significant differences between them were found by identifying the attributes of each type. The study analyzed the correlations between each infographic type's formative attributes and content delivery. The results found that regularity, clarity, visibility, and content delivery were attributes of the geometric type, whereas expressionality, visibility, clarity, and content delivery were attributes of the expressional type. Further analysis of the attributes focusing on content delivery found that regularity and visibility significantly influenced content delivery for the geometric type, and expressionality and clarity significantly influenced content delivery for the expressional type. Thus, this study empirically confirmed that formative attributes of infographics distinguished between expression types with statistically significant differences during the visualization process. And that specific factors influencing content delivery were formative attributes.
Keywords
Infographic; Formative attributes; Geometric type; Expressional type; Difference in understanding information;
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