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http://dx.doi.org/10.12940/jfb.2015.19.1.122

Attributes and Image of Color Schemes in Neon Color Fashion  

Kim, Jiseon (Dept. of Clothing & Textile, Chonbuk National University)
Yum, Haejung (Dept. of Clothing & Textile, Chonbuk National University & Chonbuk National University, Research Institute of Human Ecology)
Publication Information
Journal of Fashion Business / v.19, no.1, 2015 , pp. 122-140 More about this Journal
Abstract
The research is committed to inquire about the attributes of color schemes and their image, and the results are as follows : One, the preference of ranges of neon colors was explicit, and the frequency of use of neon colors distinctively diverged season by season. Two, it was observed that, with neon colors, an achromatic color scheme was a more preferred arrangement. As for chromatic colors, neutral and mid-tone natural colors were more favored since they did not tarnish the properties of neon colors and, yet, more effective exhibiting images in diversity and variety. Three, the neon color fashion generally displayed a dual image: its original classification embellished with neon colors rendering the image of powerful and futuristic sensation. Having been around since the early 2000's, the frequency and range of use of neon colors have been increasing rapidly mostly by the sports, leisure and related industries. Regardless of the fact, neon colors will be rediscovered with a variety of color schemes and expand their application.
Keywords
neon color; color scheme; fashion image; trend color;
Citations & Related Records
Times Cited By KSCI : 3  (Citation Analysis)
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