Browse > Article

The Study of Mapping Coordination S/W Based on the Internet Shopping Mall for Silver Apparel  

Lee, Yoong-Joo (Fashion Department Albright College)
Chung, Sham-Ho (Dept. of Clothing & Textiles Chung-Ang University)
Publication Information
Journal of Fashion Business / v.13, no.6, 2009 , pp. 20-30 More about this Journal
Abstract
The purpose of this study is to develop the effective customized elderly fashion marketing process based on the web site, where older customer will be able to choose various fabrics and to try them out. This aims to establish new prototype of internet shopping mall for customized elderly fashion clothing. In this study, new method of product presentation on the online shopping mall is proposed to offer product information through 3D virtual reality. With the online shopping mall(SATC Mall) as a showcase, we presented virtual mapping system so that it enable the customers to select the fabrics and to see exactly how chosen fabric will look when applied to image of clothing. As an initial test of the application of simulation to measure 3D visualization of product, mapping software Vision Easy Map Pro Version 6.0(NedGraphics) Vision Easy Map Viewer Version 5.0(NedGraphics) were chosen and applied. By using this mapping system, the fabric change of the apparel product could be made on the internet shopping web site. However, this approach has been successful applied for presenting and customizing garment products. Future research will focus on the integration of mapping coordination into SATC Mall.
Keywords
Mapping Coordination; Silver Apparel; Virtual Reality; 3D Simulation;
Citations & Related Records
Times Cited By KSCI : 2  (Citation Analysis)
연도 인용수 순위
1 Kim, Tae-yeon . Yi Yun-jeong (2005), "Impact of the provision of the information about the experience of wearing costume commodities from internet shopping malls on their traffic and sales results", The Journal of the Korean Society of Clothing and Textiles, 29 (11). pp. 1370-1373
2 Chang, An-Hua (2006), "Cothing Desing Preference of Silver Generation Women-Focus on Age 60 and More", The Korean Society for Clothing Industry, 8(5). p 496
3 Rupp, M. (2004), "The Hohenstein Institutes and the Virtual of the Clothing Industry". Fashion Information and Technology 1, pp. 327-328
4 Volino, P. . Magnenat-Thalmann, N.(2005), Virtual Clothing: Theory and Practice, Verlag Berlin Heidelberg New York: Springer, pp. 82-96
5 Forsythe, S. . Petee, T. . Kim, J. O.(2006), Modeling Consumer Behavior in On-line Environments. Memphis State University. pp. 52-58
6 Akiyoshi, M. . Miwa, S. . Nishida, S. (1996), "The application of virtual reality technology to maintenance task of substations". Mitsubishi Denki Giho, 70(6), pp. 34-38
7 Lim, Jun-Mook et al.(2005), "Design of Silver on-line Shopping Mall", Korean Institute of Industrial Engineers, Proceeding p. 98
8 Pan, Z. . Chen, T. . Zhang, M. . Xu, B.(2005), "Virtual Presentation and Customization of Products Based on Internet". International Journal of CAD/CAM. 4(1), pp. 12-15
9 Kartsounis, G.A. . Magnenat-Thalmann, N. . Rodrian, H. (2002), E-TAILOR : Integration of 3D Scanners, CAD and Virtual-Try-on Technology for Online Retailing of Madeto-Measure Garments. Virtual Reality, 5. pp. 12-21
10 Hong, Kyung-Hee . Choo Ho-Jung (2008), "Content Analysis of On-Line Consumer Information for Elderly", The Research Journal of the Costume Culture, pp. 560-562
11 Blanz, V. . Vetter, T.(1999), The morphable model for the synthesis of 3D faces, in Computer Graphics(Proc. Siggraph 9, LA California), New York: ACM Process, pp. 88-92
12 Kim, Sun-Hee . Choi Hei-Sun(2001), "A Study of the Usage and Sizing Selecting of the Apparels listed in On-line and Catalog Shopping", Journal of the Korean Society of Clothing and Textiles, 27(7), pp. 1028-1019
13 EURATEX (2002), E-Tailor Final Results: Integration of 3D Body. Measurement Advanced CAD, and E-commerce Technologies in the European Fashion Industry. Retrieved Jan. 11, 2007. from www.atc.gr/e-tailor
14 EURATEX (2004), Euratex : European Technology Platform for the future of textiles and clothing. Retrieved Dec. 27, 2006. from www.atc.gr/e-tailor
15 Kim, Ji-wan (2004), IT Silicon Valley Report (7) - virtual reality (VR) market. Retrieved July. 25, 2006. from www. kotra. or. kr