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The Study on Cosmetic Surgery Behavior according to Appearance Concern, Body Cathexis, and Self-esteem  

Hwang, Yun-Jung (Dept. of Fashion Industry, Catholic University of Daegu)
Jo, Ki-Yeu (Dept. of Beauty Design, Keochang Provincial College)
Yoo, Tai-Soon (Dept. of Fashion Industry, Catholic University of Daegu)
Publication Information
Journal of Fashion Business / v.7, no.4, 2003 , pp. 17-25 More about this Journal
Abstract
This study was to investigate the undergraduates' values of cosmetic surgery, which is the prevalent social phenomenon in our society, by examining the relations between their cosmetic surgery behavior and appearance concern, body cathexis, and self-esteem. There was weak positive relations between the degree of appearance concern and cosmetic surgery behavior. There were no significant relations between body cathexis and cosmetic surgery behavior and between self-esteem and cosmetic surgery behavior. It was found that cosmetic surgery behavior was obviously different by gender. There were differences in cosmetic surgery behavior according to grades, too.
Keywords
appearance concern; body cathexis; cosmetic surgery behavior; self-esteem;
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