1 |
MacInnis, D. J., Moorman, C., & Jaworski, B. J. (1991). Enhancing and measuring consumers' motivation, opportunity, and ability to process brand information from ads. Journal of Marketing, 55(4), 32-53.
DOI
|
2 |
Mason, M. F., Hood, B. M., & Macrae, C. N. (2004). Look into my eyes: Gaze direction and person memory. Memory, 12(5), 637-643.
DOI
|
3 |
Mason, M. F., Tatkow, E. P., & Macrae, C. N. (2005). The look of love: Gaze shifts and person perception. Psychological Science, 16(3), 236-239.
DOI
|
4 |
McGuire, W. J. (1985). Attitudes and attitude change. In: G. Lindzey & E. Aronson (Eds.), Handbook of Social Psychology: Special Fields and Applications, New York: Random House, 233-346.
|
5 |
McLaughlin, J. P. (1986). Aesthetic preference and lateral preferences. Neuropsychologia, 24(4), 587-590.
DOI
|
6 |
Mead, A. M. & McLaughlin, J. P. (1992). The roles of handedness and stimulus asymmetry in aesthetic preference. Brain and Cognition, 20, 300-307.
DOI
|
7 |
Merckelbach, H. & Van Oppen, P. (1989). Effects of gaze manipulation on subjective evaluation of neutral and phobia-relevant stimuli. Acta Psychologica, 70, 147-151.
DOI
|
8 |
Moriarty, S. E. (1986). Creative advertising: Theory and practice. New Jersey: Prentice-Hall.
|
9 |
Obermiller, C. & Spangenberg, E. R. (1998). Development of a scale to measure consumer skepticism toward advertising. Journal of Consumer Psychology, 7(2), 159-186.
DOI
|
10 |
Ohanian, R. (1990). Construction and validation of a scale to measure celebrity endorsers' perceived expertise, trustworthiness, and attractiveness. Journal of Advertising, 19(3), 39-52.
DOI
|
11 |
Brumbaugh, A. M. (1993). Physical attractiveness and personality in advertising: More than just a pretty face?. Advances in Consumer Research, 20(1), 159-164.
|
12 |
Buck, R. & VanLear, C. A. (2002). Verbal and nonverbal communication: Distinguishing symbolic, spontaneous, and pseudo-spontaneous nonverbal behavior. Journal of Communications, 52(3), 522-541.
DOI
|
13 |
Burgoon, J. K. (1993). Interpersonal expectations, expectancy violations, and emotional communication. Journal of Language and Social Psychology, 12(1/2), 30-48.
DOI
|
14 |
Burgoon, J. K. & Hale, J. L. (1988). Nonverbal expectancy violations: Model elaboration and application to immediacy behaviors. Communication Monographs, 55(1), 58-79.
DOI
|
15 |
Calder, A. J., Lawrence, A. D., Keane, J., Scott, S. K., Owen, A. M., Christoffels, I., & Young, A. W. (2002). Reading the mind from eye gaze. Neuropsychologia, 40, 1129-1138.
DOI
|
16 |
Cronley, M. L., Kardes, F. R., Goddard, P., & Houghton, D. C. (1999). Endorsing products for the money: The role of the correspondence bias in celebrity advertising. Advances in Consumer Research, 26(1), 627-631.
|
17 |
Dandurand, F., Shultz, T. R., & Onishi, K. H. (2008). Comparing online and lab methods in a problem-solving experiment. Behavior Research Methods, 40(2), 428-434.
DOI
|
18 |
D'Argembeau, A. & Van der Linden, M. (2005). Influence of emotion on memory for temporal information. Emotion, 5(4), 503-507.
DOI
|
19 |
Drake, R. A. (1984). Lateral asymmetry of personal optimism. Journal of Research in Personality, 18, 497-507.
DOI
|
20 |
Petroshius, S. M., & Crocker, K. E. (1989). An empirical analysis of spokesperson characteristics on advertisement and product evaluations. Journal of the Academy of Marketing Science, 17(3), 217-225.
DOI
|
21 |
Roman, S. (2007). The ethics of online retailing: A scale development and validation from the consumers' perspective. Journal of Business Ethics, 72(2), 131-148.
DOI
|
22 |
Silvera, D. H. & Austad, B. (2004). Factors predicting the effectiveness of celebrity endorsement advertisements. European Journal of Marketing, 38(11/12), 1509-1526.
DOI
|
23 |
Simpson, P. M., Sturges, D. L., & Tanguma, J. (2008). The eyes have it, or do they? The effects of model eye color and eye gaze on consumer ad response. Journal of Applied Business and Economics, 8, 60-71.
|
24 |
Sorum, K. A., Grape, K. M., & Silvera, D. (2003). Do dispositional attributions regarding peer endorsers influence product evaluations? Scandinavian Journal of Psychology, 44, 39-46.
DOI
|
25 |
Strick, M., Holland, R. W., & Van Knippenberg, A. (2008). Seductive eyes: Attractiveness and direct gaze increase desire for associated objects. Cognition, 106, 1487-1496.
DOI
|
26 |
Stromwall, L. A., Hartwig, M., & Granhag, P. A. (2006). To act truthfully: Nonverbal behavior and strategies during a police interrogation. Psychology, Crime & Law, 12, 207-219.
DOI
|
27 |
Suh, J. & Yi, Y. (2006). When brand attitudes affect the consumer satisfaction-loyalty relation: The moderating role of product involvement. Journal of Consumer Psychology, 16, 145-155.
DOI
|
28 |
Fein, S. (1996). Effects of suspicion on attributional thinking and the correspondence bias. Journal of Personality and Social Psychology, 70(6), 1164-1184.
DOI
|
29 |
Drake, R. A. (1987). Conceptions of own versus others' outcomes: Manipulation by monaural attentional orientation. European Journal of Social Psychology, 17(3), 373-375.
DOI
|
30 |
Erdogan, Z. B. (1999). Celebrity endorsement: A literature review. Journal of Marketing Management, 15(4), 291-314.
DOI
|
31 |
Fein, S., Hilton, J. L., & Miller, D. T. (1990). Suspicion of ulterior motivation and the correspondence bias. Journal of Personality and Social Psychology, 58(5), 753-764.
DOI
|
32 |
Forgas, J. P. & East, R. (2008). On being happy and gullible: Mood effects on skepticism and the detection of deception. Journal of Experimental Social Psychology, 44(5), 1362-1367.
DOI
|
33 |
Freiden, J. B. (1984). Advertising spokesperson effects: An examination of endorser type and gender on two audiences. Journal of Advertising Research, 24(5), 33-41.
|
34 |
Freimuth, M. & Wapner, S. (1979). The influence of lateral organization on the evaluation of paintings. British Journal of Psychology, 70(2), 211-218.
DOI
|
35 |
Holbrook, M. B. & Batra, R. (1987). Assessing the role of emotions as mediators of consumer responses to advertising. Journal of Consumer Research, 14(3), 404-420.
DOI
|
36 |
Homer, P. M. (1990). The mediating role of attitude toward the ad: Some additional evidence. Journal of Marketing Research, 27(1), 78-86.
DOI
|
37 |
Hood, B. M., Macrae, C. N., Cole-Davies, V., & Dias, M. (2003). Eye remember you: The effects of gaze direction on face recognition in children and adults. Developmental Science, 6(1), 67-71.
DOI
|
38 |
Ahearn, M., Gruen, T. W., & Jarvis, C. B. (1999). If looks could sell: Moderation and mediation of the attractiveness effect on salesperson performance. International Journal of Research in Marketing, 16(4), 269-284.
DOI
|
39 |
Allison, T., Puce, A., & McCarthy, G. (2000). Social perception form visual cues: Role of the STS region. Trends in Cognitive Sciences, 4(7), 267-278.
DOI
|
40 |
Boush, D. M., Friestad, M., & Rose, G. M. (1994). Adolescent skepticism toward TV advertising and knowledge of advertiser tactics. Journal of Consumer Research, 21(1), 165-175.
DOI
|
41 |
Horai, J., Naccari, N., & Fatoullah, E. (1974). The effects of expertise and physical attractiveness upon opinion agreement and liking. Sociometry, 37(4), 601-606.
DOI
|
42 |
Hovland, C. I., Janis, I. L., & Kelley, H. H. (1953). Communication and Persuasion: Psychological Studies of Opinion Change. New Haven: Yale University Press.
|
43 |
Janiszewski, C. (1990). The influence of nonattended material on the processing of advertising claims. Journal of Marketing Research, 27(3), 263-278.
DOI
|
44 |
Kamins, M. A. & Gupta, K. (1994). Congruence between spokesperson and product type: A matchup hypothesis perspective. Psychology & Marketing, 11(6), 569-586
DOI
|
45 |
Kampe, K. K. W., Frith, C. D., Dolan, R. J., & Frith, U. (2001). Reward value of attractiveness and gaze. Nature, 413(6856), 589.
DOI
|
46 |
Kensinger, E. A. (2007). Negative emotion enhances memory accuracy. Current Directions in Psychological Science, 16(4), 213-218.
DOI
|
47 |
Kloth, N., Altmann, C. S., & Schweinberger, S. R. (2011). Facial attractiveness biases the perception of eye contact. Quarterly Journal of Experimental Psychology, 64(10), 1906-1918.
DOI
|
48 |
Krugman, H. E. (1972). Why three exposures may be enough. Journal of Advertising Research, 12(6), 11-14.
|
49 |
Langton, S. R. H., Watt, R. J., & Bruce, V. (2000). Do the eyes have it? Cues to the direction of social attention. Trends in Cognitive Sciences, 4(2), 50-59.
DOI
|
50 |
Sung, Y., Jang, Y., & Shin, J. (2006). Advertising effects depending on eye-gaze direction and gender of celebrity endorser (유명인 모델과 소비자의 성별 일치성 및 모델의 시선 대상이 광고효과에 미치는 영향). Korean Journal of Advertising Research, 70, 119-146.
|
51 |
Toris, C. & DePaulo, B. M. (1985). Effects of actual deception and suspiciousness of deception on interpersonal perceptions. Journal of Personality and Social Psychology, 47(5), 1063-1073.
DOI
|
52 |
Van der Waldt, D. L. R., Schleritzko, N. E. A., & Van Zyl, K. (2007). Paid versus unpaid celebrity endorsement in advertising: An exploration. African Journal of Business Management, 1, 185-191.
|
53 |
Vrij, A., Akehurst, L., & Knight, S. (2006). Police officers', social workers', teachers' and the general public's beliefs about deception in children, adolescents and adults. Legal and Criminological Psychology, 11, 297-312.
DOI
|
54 |
Yi, Y. (1990). Cognitive and affective priming effects of the context for print advertisements. Journal of Advertising, 19(2), 40-48.
DOI
|