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http://dx.doi.org/10.5850/JKSCT.2020.44.6.1120

Legal Protection and Lawsuit Trends in the Fashion Industry -An Analysis of Cases in Korea and the U.S.-  

Lee, Jisun (Dept. of Textiles, Merchandising and Fashion Design, Seoul National University)
Chun, Jaehoon (Dept. of Textiles, Merchandising and Fashion Design, Seoul National University)
Publication Information
Journal of the Korean Society of Clothing and Textiles / v.44, no.6, 2020 , pp. 1120-1138 More about this Journal
Abstract
This study focused on the increasing fashion industry disputes that have resulted from the development of technology and industry. This study examines the improvement of domestic law, along with U.S. precedents that represents a larger fashion market and more legislative cases than Korea. Analyzing previous studies in Korea and the U.S. for theoretical background, it has uncovered limitations that apply to fashion design-related cases, rather than entire lawsuits involving various fashion industries. This study divided litigation into lawsuits involving products, human resources, and other lawsuits (such as incidents such as breach of contract, and portrait rights). Therefore, most lawsuits are related to products because of false socio-cultural perceptions about design imitation in the fashion industry. Lawsuits related to human resources are expected to arise due to the expansion of the Korean fashion industry and the expansion of overseas markets. Finally, new and unexpected conflicts will arise as the environment and social structure diversify. The importance of this study is that real case analysis can help reduce disputes because it can resolve legal instability due to the ambiguity of the interpretation of current law and suggest implications for dispute resolution.
Keywords
Fashion industry; Lawsuit; Legal protection of fashion; Legislative cases;
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