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A Study of Student Perspectives on Web-Based Learning Technology in Merchandising Courses  

Lee, Kyu-Hye (Dept. of Clothing & Textiles, Hanyang University)
Stoel, Leslie (Dept. of Consumer Sciences, The Ohio State University)
Publication Information
Journal of the Korean Society of Clothing and Textiles / v.30, no.12, 2006 , pp. 1788-1799 More about this Journal
Abstract
Assessment of the implementation of a web-based courseware technology application across a merchandising program over a two-year period provides empirical evidence that students believe the technology was easy to use and useful. Results also show that the use of the application was not a hard-ship for the students in terms of time or access, that students in lower class ranks who had not had technology enhanced courses previously were more satisfied with the technology than upper class students, and that perceptions of the technology and satisfaction with it increase with experience using the technology.
Keywords
Apparel merchandising; Internet; Student teaming; e-technology acceptance; WebCT;
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