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The Study of Body Expression and Fashion Appeared in Music Video in Korea and American  

권기영 (미시건 주립대학교 연구원)
Publication Information
Journal of the Korean Society of Clothing and Textiles / v.28, no.910, 2004 , pp. 1231-1241 More about this Journal
Abstract
The purpose of this study was to investigate the musicians' body image and fashion styles portrayed in Korea and American music' video in aspects of body dimension such as sex, race, nature, and technology. The results were as follows. In aspects of sex, male musicians showed the blurring of gender appearance, while female musicians reflected sexuality which intensified the gender norms. In aspects of race, musicians pursued the racial blending appearances. In nature and technology dimension, Korea music video focused on natural imagery, while American music video showed a lot of technology imagies. And, the body combined with the nature and technology implied the post human image in the future.
Keywords
Body; Music video; Sex; Race; Nature; Technology;
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