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Consumption Experiences and the Meaning of "Luxury" of Women  

Yoo, Hyun-Jung (Dept. of Housing/Interior Design & Consumer Studies, Chungbuk National Univ.)
Publication Information
Journal of Families and Better Life / v.26, no.3, 2008 , pp. 115-130 More about this Journal
Abstract
By conducting an ethnographic interviewing for women who had been traditionally recognized as the subject in consumption and analyzing the perception that they had on luxuries and necessities, this study tried a naturalistic interpretation on a meaning of "(small) luxury" recently well known to everybody. The target of interview included 20 women in their 20s to 50s living in Seoul and Kyunggi region. The sampling was made in consideration of an age, marriage, occupation, and household income level, etc. The data analysis had the process of drawing a final theme after having a domain analysis and a taxonomy analysis. In so doing, (1) women's experience of consuming life was described; (2) The analysis was made on what they would pursue in a consuming life, with a focus on a symbolic nature of a consumption; (3) Lastly, through a naturalistic interpretation, a theme regarding a meaning that a "luxury" had for them was drawn. As a result of an analysis, 12 domains and 5 taxonomies were derived. On the basis of it, 3 themes were deduced with respect to a meaning that a "luxury" had under the women's experience of consumption.
Keywords
luxuries; necessities; luxury; consumption experiences;
Citations & Related Records
Times Cited By KSCI : 3  (Citation Analysis)
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