| Gender Differences in Perception of Utilitarian and Hedonic Gift Attributes among American Consumers |
|
Kim, Eun-Young
(School of Merchandising and Hospitality Management University of North Texas)
Kim, Young-Kyung (School of Merchandising and Hospitality Management University of North Texas) Kim, Yeon-Sook (School of Merchandising and Hospitality Management University of North Texas) |
 |
Korea Institute of Science and Technology Information
Gwahangno, Yuseong-gu, Daejeon, 305-806, Korea TEL : +82-42-869-1752
Copyright (c) 2009 KISTI. All Rights Reserved. For more information mail to
webmaster
