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Exploratory Study and Empirical Study on Critical Website Success Factors of Chinese Publishing Enterprises  

Huang Jinghua (School of Economics and Management, Tsinghua University)
Jiang Ximin (School of Economics and Management, Tsinghua University)
Lee Jingtin (School of Economics and Management, Tsinghua University)
Zhao Chunjun (School of Economics and Management, Tsinghua University)
Publication Information
Management Science and Financial Engineering / v.11, no.3, 2005 , pp. 109-124 More about this Journal
Abstract
The study on the critical success factors (CSF) for electronic commerce systems has been a hot topic in both academe and industry. On the basis of reviewing papers on CSF and analyzing their problems, this paper designs the initial assessment indictors and website features and functions influencing EC success. Using Delphi survey and data analysis, we get the five important assessment indictors and seven important web features and functions. Furthermore, the hypothesis of CSF model is proposed. Finally, we conduct a survey on the Chinese Publishing Industry to test the hypothesis. The result shows that the hypothesis is partly supported, which means useful and understandable information, complete and timely information, credible and accurate information, all product-related information are the critical success factors for EC publishing industry. This research not only impels EC research in China, but also has instructional effect on the implementation of EC for enterprises to increase the success rate of EC.
Keywords
EC success; EC assessment indicators; EC success impact factors;
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