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http://dx.doi.org/10.14400/JDC.2021.19.4.089

A Study on Scale-Up Success Factors for ICT Startups: A Case Analysis Using ERIS Model  

Hwang, Jeong-Seop (Graduate School of Information, Yonsei University)
Sim, Da-Hyun (Graduate School of International Studies, Yonsei University)
Lee, Jungwoo (Graduate School of Information, Yonsei University)
Publication Information
Journal of Digital Convergence / v.19, no.4, 2021 , pp. 89-101 More about this Journal
Abstract
Scale-up of ICT startups is not easy because of limited capabilities, lack of resources, and immature networks for the business. Therefore, this research selected a representative startup succeeded in scale-up and applied the ERIS model in analyzing their scale-up process in the initial stages of scale-up. Analysis of qualitative data collected revealed that the entrepreneurs' experience, convergence of knowledge between diverse industries, participation in public-sector-led R&D, management of communication channels between customers and businesses, and utilization of project-oriented campaigns are found to be critical success factors in scaling up ICT startups. Academically, this study validates the utility of ERIS model in analyzing the scale-up process. For practitioners, this study will be used as a reference for strategic development in seucring the competitiveness of the initial market of ICT startups and scale-up.
Keywords
ICT Startup; Smart Healthcare; ERIS Model; Success Factor; Scale-Up;
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