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http://dx.doi.org/10.14400/JDC.2021.19.1.349

A Study on the User Experience of Online Concert -Focusing on the case of KPOP Online Concert-  

Hong, Hyun-Ju (Digital Media Design, HongIk University, International Design School for Advanced Studies)
Kim, Seung-In (Digital Media Design, HongIk University, International Design School for Advanced Studies)
Publication Information
Journal of Digital Convergence / v.19, no.1, 2021 , pp. 349-354 More about this Journal
Abstract
The purpose of the project is to study the factors affecting the new user experience and satisfaction as the concert market of K-POP is moved to the online stage by the Corona 19. The study conducted a survey and in-depth interviews with men and women in their 20s and 30s who participated in the K-POP online concert, consisting of proposed by Stephen P. Anderson. The study found that participants' propensity, concert composition, platform-supported technology, and quality factors affect user experience satisfaction. It was also noticed that while the grafting of new technology did not have a significant effect on the part of Pleasurable, the satisfaction level was significantly reduced if the quality was poor. Hopefully, this study becomes a reference to the future direction of online concert development.
Keywords
KPOP; Concert; Online Concert; User Experience; Pleasurable Interface;
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