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http://dx.doi.org/10.14400/JDC.2019.17.8.115

A Comparative Study on Technology Readiness Index of Third Party Payment Service Between Korea and China  

Kim, Jongki (Dept. of Business Administration, School of Business, Pusan National University)
Cheng, Xiao (Dept. of Business Administration, Graduate School, Pusan National University)
Kim, Jiyun (Dept. of Business Administration, Graduate School, Pusan National University)
Publication Information
Journal of Digital Convergence / v.17, no.8, 2019 , pp. 115-122 More about this Journal
Abstract
The mobile payment service, which shows remarkable growth, appears to have different situations between Korea and China. Based on the recent research, we tried to confirm that there is a difference in the technology readiness index of third-party mobile payment service between Korea and China. The data were collected from a survey of Korean and Chinese university students. As a method of analysis, t-test was conducted for each factor. The results show that there is a difference between China and Korea in all factors of technology readiness. In particular, Chinese users' optimism, innovation and discomfort were higher and insecurity was higher in Korean users. These results are expected to provide a strategic approach to expand the use of third-party mobile payment services.
Keywords
Third-Party Mobile Payment Service; Technology Readiness Index; Optimism; Innovation; Discomfort; Insecurity;
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Times Cited By KSCI : 4  (Citation Analysis)
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