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http://dx.doi.org/10.14400/JDC.2019.17.2.091

A Basic Study on the Selection of Educational Contents for Cultivating Global Business Communication Competence  

Kim, Bu-Ja (Dept. of Global Business & Information, Seoul Christian University)
Publication Information
Journal of Digital Convergence / v.17, no.2, 2019 , pp. 91-100 More about this Journal
Abstract
The purpose of this study was to provide basic data for the selection of educational contents when developing a course for cultivating global business communication competence. Reviewing previous studies on sub-elements of global competence, the researcher selected the sub-elements of global business communication competence. A survey was conducted on 148 employees of 20 companies regarding the importance of the sub-elements of global business communication competence. As a result, it was concluded that the sub-elements of relatively high importance-English email writing, reading and understanding of English materials and documents, telephone English, business English conversation, understanding of other cultures, communication skills, business knowledge-should be included in the educational contents of a course for cultivating global business communication competence.
Keywords
Global Business Communication Competence; English; Culture; Business Knowledge; Communication Skills;
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