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http://dx.doi.org/10.14400/JDC.2018.16.5.085

A Research on the Influences on the Intention to be Continuously Subscribed to the Pension Service -Centered on the Small and Medium-sized Enterprises Science and Technology Pension  

Jung, Soo-Yong (Dept. of Computer Science Graduate School, Soongsil University)
Shin, Yong-Tae (Dept. of Computer Science and Engineering, Graduate School, Soongsil University)
Koh, In-Soo (Dept. of IT Policy Management Graduate School, Soongsil University)
Publication Information
Journal of Digital Convergence / v.16, no.5, 2018 , pp. 85-95 More about this Journal
Abstract
With the scientists and the technicians of the small- and medium-sized enterprises who have been subscribing to the pension service as the subjects, this research took a look at the influences on the intention to continuously subscribe to the pension service and, finally, took a look at the differences between the subscribers of the safety type and the profit type which have been provided by the pension service. Through the questionnaire survey, which collected the data, an actual proof analysis was carried out. Through the statistical program, the degree of the reliability analysis and the feasibility analysis were carried out. And the degree of the suitability of the structural equation model was tested. And, finally, through the research model, the hypothesis was verified and the differences between the groups were analyzed. It appeared that the factors of the reliability and the responsiveness of the service quality factor have the positive influence on the perceived value, which is a parameter. And it appeared that the materiality and the perceptual openness factors cannot have any influence. And the stability and the usefulness, which are the attributed factors of the pension service, had the positive influences on the perceived value. Finally, it appeared that the perceived value of the pension service has a positive influence on the intention to subscribe continuously. Through the results of this research, it can contribute to the invigoration of the pension service. And it is thought that a pension service which is better than the preexistent pension service can be provided.
Keywords
The pension service; the service quality; the perceived value; the intention to subscribe continuously; the adjustment effects; the safety-pursuing type; and the profit-preferring type;
Citations & Related Records
Times Cited By KSCI : 7  (Citation Analysis)
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