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http://dx.doi.org/10.14400/JDC.2018.16.10.409

A Study on the User Experience of Smart Speaker in China - Focused on Tmall Genie and Mi AI Speaker -  

Xiao, Xin-Ting (Dept. of Digital Media Design, HongIk University, International Design School for Advanced Studies)
Kim, Seung-In (Digital Media Design, HongIk University, International Design School for Advanced Studies)
Publication Information
Journal of Digital Convergence / v.16, no.10, 2018 , pp. 409-414 More about this Journal
Abstract
In China, the usage of smart speaker is continuously increasing. In this study, it is aimed to research on the user experience of the Chinese smart speaker. Therefore, we did literature research followed with theoretical background of smart speaker, and did case study of worldwide popular smart speaker brands. On this basis, we conducted in-depth interview with 8 users who have experienced with the top-selling Chinese smart speaker product "Tmall Genie" and "Mi AI speaker". The interview is based on 7 principles named Honeycomb model, which created by Peter Morville. As a result, users' discomfort was found in the functional part and the usability part of the smart speaker. Furthermore, the users were highly unsatisfied with the smart speaker in the credibility part. Accordingly, Chinese smart speaker should consider the user experience aspects to complement functional and usability parts for user.
Keywords
Smart Speaker; User Experience; Tmall Genie; Mi AI Speaker; Voice Command;
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