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http://dx.doi.org/10.14400/JDC.2016.14.12.423

Research of Convergence Character Customizing Process in Game  

Ha, Ye-Jin (Dept. of Entertainment Design, Graduate School of Techno Design, Kookmin University)
Oh, Seung-Hwan (Dept. of Entertainment Design, College of Design, Kookmin University)
Publication Information
Journal of Digital Convergence / v.14, no.12, 2016 , pp. 423-431 More about this Journal
Abstract
Customizing system is known as an important factor which affects not only purchase, loyalty and immersion of the user. In this study, we explore the concept of character-customizing system in the early stage of a game; on the basis of it, we compare cases by analyzing and schematizing certain types of systems which many games stick to. Customizing system types are divided into a basic case and a differentiated convergence case; based on it, they are classified into four types: Realistic, Creation, Individual, Additional; plus, another customizing system case out of games is also analyzed. To improve customer loyalty, a system like a differentiated case that attracts user participation is essential. Through a variety of character customization convergence cases shown in this study, we expect them to be used as game production guides. By enlarging the range of the study, we expect further studies to cover more cases.
Keywords
Game; Character; Customizing; Convergence; Expansion Process; Diversity;
Citations & Related Records
Times Cited By KSCI : 5  (Citation Analysis)
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