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http://dx.doi.org/10.14400/JDC.2015.13.9.505

Suggestions for Activation of Sport Convergence Enterprises  

Lee, Sang-Ho (Dept. of Sports and Leisure Studies, Kangnam University)
Publication Information
Journal of Digital Convergence / v.13, no.9, 2015 , pp. 505-513 More about this Journal
Abstract
This study was intended for suggestions enabling sports enterprises to lead the sports industry convergence. The method of study was literature reviews and discussed on improvements of the current law through examining the relevant law and regulations in the future. In the result, the current sports industry is faced with many matters. Despite the convergence availability of sports industry, professional sports industry human resources shortages, the absence of dedicated organizational mechanisms, R&D investment shortage and insufficient legal aspects can be presented. Fostering human resources with expertise and the installation of organization that can support sports industrial convergence are required to solve these problems. In conclusion, since sports industry has a value added area higher than other industries and bring economic ripple effect as a result of convergence activities, a climate for promoting sports convergence enterprises should be created.
Keywords
Sports Industry; Sports Industrial Convergence; Sports Convergence Enterprise; Human Resources; Economic Ripple Effect;
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