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http://dx.doi.org/10.14400/JDC.2015.13.11.303

Convergence Study of The Effects of Nurses' Perceived Nursing Organization Culture and on Their Customer Orientation  

Lee, Min-Jeong (Konyang University Hospital)
Han, Jin-Sook (Konyang University College of Nursing)
Jang, Young-Mi (Chungnam National University College of Nursing)
Publication Information
Journal of Digital Convergence / v.13, no.11, 2015 , pp. 303-311 More about this Journal
Abstract
The aim of this study was to identify the effect of organization culture perceived by nurses on the customer orientation. The participants in this were 442 nurses and data were collected from October 1 to 15, 2014. Data was analyzed using SPSS 21.0 programs. The nursing organizational culture positively correlated with nurses' customer orientation. The amount of customer orientation had interrelation with relationship orientated culture, rank orientated and task orientated culture, in charge nurse, and non-shift work as a working type in nursing organizational culture were significant variables which allowed to expect customer orientation. Therefore, hospital managers should put efforts to develop nursing organizational culture filled with internal members in order to improve nurses' customer orientation.
Keywords
medical services; Job satisfaction; nursing organization culture; customer orientated; convergence;
Citations & Related Records
Times Cited By KSCI : 10  (Citation Analysis)
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