A Conjoint-Based Approach to Analyze the Importance of Brand Choice Attributes: Pizza Restaurant Cases |
양일선
(연세대학교 식품영양학과)
채인숙 (동해대학교 관광외식산업학과) 이민아 (연세대학교 식품영양학과) 신서영 (연세대학교 식품영양학과) 차진아 (전주 기전여자대학 식품영양계열) |
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