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Development of Stakeholder Analysis Framework for Collaborative Tourism development  

Shin, Yong-Seok (Korea Culture & Tourism Institute)
Publication Information
Journal of the Korean Geographical Society / v.44, no.5, 2009 , pp. 647-660 More about this Journal
Abstract
Although tourism has been quite popular as development strategy, the outcomes may vary dependent upon managing stakeholders involved. Thus, stakeholder management has been the subject of growing research interests recently. Collaboration theory was suggested as an alternative to this question; however, collaboration theory may provide potential benefits, it lacks in consideration into stakeholder power relations. The purpose of this paper is two foleded. One is to examine critically collaboration theory in the context of tourism development, and address the necessity of stakeholder analysis framework, and the other is to provide the framework. This paper argues that careful analysis of stakeholders from diverse perspectives should be done in advance, and presents stakeholder analysis framework which consists of six analysis indicators: interest, perspective, power base(resource), involvement, influence, and legitimacy. The framework consists of three stages: (1) identifying stakeholder, (2) assessing stakeholder, and (3) establishing strategies. It is argued that the framework in this paper can be useful to analyze stakeholders and to set up strategy for more collaborative tourism development.
Keywords
collaboration theory; stakeholder; collaborative tourism development; analysis framework; power resource; management strategy;
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