Browse > Article

The Regional Development Strategy by Public-Private Activities: A Case Study of the Tsushima Arirang Festival, Tsushima, Nagasaki Province, Japan  

Shin, Young-Kun (Department of Geography, Kyushu University)
Publication Information
Journal of the Korean Geographical Society / v.43, no.6, 2008 , pp. 951-960 More about this Journal
Abstract
This paper examines how Tsushima has used the Arirang festival as a place marketing apparently targeting at Korean tourists, which has been historically achieved at the Arirang festival though public-private activities. Tsushima has tried to advertise Tsushima city to Korean tourists, with methods including the 'Chosen Agency Parade' and the title of the Arirang festival, but due to the Dokdo problem, the people of Tsushima objected to holding the Arirang festival. Therefore, Tsushima city had a meeting to solve it, and it was agreed that they need not stop the festival nor change of the title of the Arirang festival for the regional development, but instead they decided that the title of Arirang festival is to be used as a subtitle from 2007. By deciding this, The residents of Tsushima are sometimes against the opinion of Tsushima government, but they have eagerly participated in everything from the operation of the festival to the performances themselves. In this sense, it is thought that the Arirang festival is utilized as a local identity and also a place marketing, and the process for the regional development strategy is organized by public-private actors together.
Keywords
regional development; Arirang Festival; place marketing; local festival; Tsushima;
Citations & Related Records
연도 인용수 순위
  • Reference
1 Hobsbawm, E. and Ranger, T., 1983, The invention of Tradition, Cambridge Univ
2 Mitchell, D., 2000, Cultural Geography a Critical Introduction, Blackwell, Oxford
3 고숙희, 1999, '지방자치단체 문화행사의 경제적 효과: 단양온달문화축제의 분석,' 한국행정학보, 33(2), 199-215
4 김양주, 1998, '축제, 민주주의, 지역 활성화-축제의 사회이론과 세계의 축제: 일본의 마츠리 와 지역 활성화,' 전남대학교 사회과학연구소 98년도 학술대회 자료집, 45-73
5 川森博伺, 2003, '傳統文化産業とフォ一クロリズム：岩手県遠野市の場合,' 日本民俗學, 236, 103-108
6 九州大學文學部地理學硏究室, 2004, 對馬地域調査報告
7 太田好信, 1993, '文化の客体化: 觀光をとおした文化とアイデンティティ一の創造,' 民俗學硏究, 57(4), 383-410
8 對馬市役所, http://www.city.tsushima.nagasaki.jp/index.php/
9 Atkinson, D., Cooke, S., and Spooner, D., 2002, Tales from the riverbank: place-marketing and maritime heritages, International Journal of Heritage Studies, 8(1), 25-40   DOI   ScienceOn
10 추명희, 2002, '역사적 인물을 이용한 지역의 상징성과 정체성 형성 전략: 영암 구림리의 도기 문화마을 만들기를 사례로,' 한국지역지리학회지, 8(3), 326-346
11 安藤直子, 2003, '地域文化の商品化と地域振興：盛岡市の祭りを事例として,' 日本民俗學, 236, 109-118
12 嚴原町, 2004, 町報いづはら縮刷叛第三卷
13 長崎新聞社, 1984, 長崎県大百科事典
14 ア一リ, J., 著, 吉原直樹.大澤善監譯, 2003, 場所を消費する, 法政大學出版局. Urry, J., 1995, Consuming Places, Routledge, London
15 八木康幸, 1994, 'ふるさとの太鼓：長崎県における鄕土芸能の創出と地域文化のゆくえ,' 人文地理, 46(6), 23-45
16 日本イベント産業振興協會, 1993, イベント.イノベ一ション - イベント白書 93
17 申英根, 2008, '地域活性化政策による地域祭りの利用とその變容：大韓民國江原道春川市の 春川マイム祭りを事例として,' 地理學評論, 81(6), 491-505
18 추명희, 2003, '지역축제를 이용한 지역상징의 문화적 재구성과 정체성: 장성군 홍길동 축제를 사례로,' 한국지역지리학회지, 9(4), 576-591
19 親和經濟文化硏究所, 2007, Research and Information (72), 1-28
20 古田充宏, 1990, '都市近郊農村の混在化に關する社會地理學的硏究：舊島市近郊の一集落を事例として,' 人文地理, 42(6), 21-39
21 이훈, 2005, 대마도 역사를 따라 걷다, 역사공간, 서울
22 유종현, 2008, 대마도 역사문화 기행, 화산문화, 서울
23 安藤直子, 2002, '地方都市における觀光化に伴う祭禮群の再編成：盛岡市の六つの祭禮の意味付けをめぐる葛藤とその解消,' 日本民俗學, 231, 1-31
24 이정록.안종현, 2004, '지역축제 방문객의 만족도 결정요인에 관한 연구: 곡성심청축제를 중심으로,' 한국지역지리학회지, 10(3), 642-653
25 Kearns, G. and Philo, C., 1993, Selling Places: The City as Cultural Capital-Past and Present, Pergamon Press, London
26 김일림, 2003, '대마도의 문화와 문화경관,' 한국사진지리학회 사진지리, 13, 91-103
27 嚴原町, 2004, 町報いづはら縮刷叛第二卷
28 總務廳, 國勢調査報告1960-2005
29 對馬釜山事務所, http://www.tsushima-busan.or.kr/
30 加原奈穗子, 2003, '地域アイデンティティ一創出の核としての桃太郞：岡山における桃太 說の事例から,' 日本民俗學, 236, 109-118