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http://dx.doi.org/10.7470/jkst.2016.34.4.330

Analysis on Effectiveness of Transit Mall by Visitor Perception  

JUNG, Hun Young (Department of Urban Engineering, Pusan National University)
LEE, Sang Yong (Public Transportation Division, Busan Metropolitan City)
LIM, Seong Beom (Department of Urban Engineering, Pusan National University)
Publication Information
Journal of Korean Society of Transportation / v.34, no.4, 2016 , pp. 330-340 More about this Journal
Abstract
The main objective of study was to analyze the effectiveness of transit mall. To this end, this study compared operational status of transit malls in operation (Daegu, Seoul and Busan). For the city of Busan where the latest transit mall became operational in 2015, a discriminant model was proposed to determine user satisfaction/dissatisfaction. The outcomes of comparative study showed that each city has different operational focus - Seoul has focus on traffic demand management, Busan has focus on walking environment, and Daegu has focus on accessibility to public transportation. Also, the discriminant model indicated that market sentiment, convenience of bus service, traffic accident risk, number of pedestrian, market user number have effects on user satisfaction. These results implied that, to improve user satisfaction, measures for market revitalization such as opening events and forming consultative groups need to be prepared and traffic conditions should also be improved through expansion of curfew time, linkage with subway station.
Keywords
discriminant analysis; market revitalization; pedestrian environment; satisfaction; traffic condition; transit mall;
Citations & Related Records
Times Cited By KSCI : 8  (Citation Analysis)
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