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A Study on Overcoming Plan for Managerial Failure in Small Apparel Stores  

Hwang, Yeon-Soon (Dept. of Beauty Co-ordination, Choonhae College)
Ku, Yang-Suk (Dept. of Clothing & Textile, Kyungpook National Univ.)
Publication Information
Journal of the Korean Home Economics Association / v.43, no.10, 2005 , pp. 81-90 More about this Journal
Abstract
The purpose of this study was to investigate the successful managerial strategy based on managerial failure in small apparel stores by using the qualitative research method. Data were collected by face to face interviews with 15 owners/managers who experienced failure in small business operation in January and February 2004. The entrepreneurship, supply chain management and managerial cleanness/QR(quick response) related weak management were shown to be important managerial points.
Keywords
managerial failure; small apparel stores; weak management;
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