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http://dx.doi.org/10.9728/dcs.2018.19.6.1151

A Study on the Factors Affecting Use Behavior of Cloud-based Common Collaboration Platform  

Kim, San-Hae (Department of IT Policy Management, Soongsil University)
Lee, Hong-Jae (Department of IT Policy Management, Soongsil University)
Han, Kyeong-Seok (Department of Business Administration, Soongsil University)
Kwon, Tae-Hyun (Department of IT Policy Management, Soongsil University)
Publication Information
Journal of Digital Contents Society / v.19, no.6, 2018 , pp. 1151-1160 More about this Journal
Abstract
The study has been derived through the empirical analysis so as to find the usage behavior of cloud-based common collaboration platform. Independent variables of the cloud-based platform have been selected as flexibility, reliability, versatility, security and interaction, which have been selected by utilizing UTAUT theory. After selecting the use intent as a parameter, usage behavior was been finally selected as a dependent variable. The firm type was used as a control variable. We used AMOS 23.0 and SPSS 23.0 statistical programs for the hypothesis test and distributed the questionnaires to users using the cloud-based common collaboration platform. Then, a total of 180 copies from distributed questionnaires were used for the analysis. The results showed that reliability, security and interaction had a positive effect on intention to use. On the other hand, flexibility and versatility did not affect intention to use positively. Finally, it was verified that the intention to use had a positive effect on the use behavior. At last, it showed that there is a moderation effect according to the type of company.
Keywords
Cloud; Collaboration Platform; Use Intention; Use Behavior; Moderation Effect;
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