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http://dx.doi.org/10.9728/dcs.2017.18.3.465

The impact of Digital Video Effects and subtitles on evaluation and agenda recognition in TV News  

Bae, Jin-Ah (Department of Visual Studies, Kongju National University)
Publication Information
Journal of Digital Contents Society / v.18, no.3, 2017 , pp. 465-473 More about this Journal
Abstract
An experiment was conducted to investigate the relationship between the DVEs and subtitles provided with anchor speech in TV news and the news evaluation, trust and agenda recognition. 120 university students were asked to watch four types of news that differed in the contents of their DVEs and subtitles, and then they evaluated the fairness, sensibility, and irritability of the news. The content of DVEs and subtitles were related to the irritability evaluation and trust of the news, and it was not related with the fairness and sensibility evaluation. When the DVEs and subtitles emphasizing the stimulating aspects of the issue were given, the irritability was highly evaluated and the trust was low. The evaluation on news fairness affected the news trust. The more they rated news as fair, the greater the trust in news. Unlike the assumption in this study, DVEs and subtitles were not the main factors influencing the news agenda perception, and the viewers tended to perceive the agenda based on the news content itself.
Keywords
DVE(Digital Video Effect); Fairness; Irritability; Sensibility; Trust;
Citations & Related Records
Times Cited By KSCI : 2  (Citation Analysis)
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