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http://dx.doi.org/10.9728/dcs.2013.14.1.73

A Study on Effective Advertisement Offer System using Digital Information Display  

Kang, Min-Sik (남서울대학교 산업경영공학과)
Publication Information
Journal of Digital Contents Society / v.14, no.1, 2013 , pp. 73-80 More about this Journal
Abstract
The advertisement using DID(Digital Information Display) has been a huge increase in many public spaces. Many company has been advertise their products through DID in recent. In this paper, we suggest more effective advertisement system on DID for advertisers. This system can provide a floating population, operation information and other useful informations for advertisement. The advertisers can choose and buy the advertisement that they want.
Keywords
DID(Digital Information Display); Advertisement; Advertiser; Floating population;
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