[KSCI] Korea Science Citation Index Service

http://dx.doi.org/10.9708/jksci.2021.26.01.217

The Effects of Digital Consumption Trust and Corporate Trust on IT Device and Service Satisfaction

Park, Seungbae (Dept. of Industrial Management, Seoil University)
Hong, Jaewon (Dept. of Global Trade, Gyeongnam National University of Science and Technology)

Publication Information

Journal of the Korea Society of Computer and Information / v.26, no.1, 2021 , pp. 217-222 More about this Journal

Abstract

Recently, trust in online transactions and corporate trust are most important at the corporate level as social overhead capital in commercial transactions using digital devices such as online, mobile, and SNS platforms. Therefore, this study used data from the Korea Consumer Agency's consumer policy indicators to identify the impact of digital consumption trust and corporate responsibility trust on the satisfaction of information and communication products and services. According to the analysis, trust in digital consumption conditions and responsibility of companies have a positive impact on satisfaction of information and communication devices and satisfaction of information and communication services. In addition, it was found that trust in corporate responsibility has a greater impact on satisfaction of information and communication devices and satisfaction of information and communication services than trust in digital consumption conditions. Theoretical and practical implications for these findings and suggestions for future research were presented.

Keywords

Digital Consumption Trust; Corporate Social Responsibility Trust; IT Device Satisfaction; IT Service Satisfaction; Corporate Social Responsibility;

Citations & Related Records

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