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http://dx.doi.org/10.9708/jksci.2021.26.10.061

A Conceptual Study for Utilizing IPTV as an Aid for Co-Creation of Value in Future Education  

Kim, Nam-Ju (Dept. of Teaching and Learning, University of Miami)
Kim, Sung-Wan (Center for Teaching & Learning, Korea Nazarene University)
Publication Information
Journal of the Korea Society of Computer and Information / v.26, no.10, 2021 , pp. 61-76 More about this Journal
Abstract
Nowadays, a lot of educational TV programs have focused on the program providers' perspective, namely through goods-dominant (G-D) logic. However, the growing development of current technologies such as IPTV with AR and VR has opened opportunities to go beyond a provider-centered perspective and to add the co-creation of value, since value can be created through the interaction between learners and the TV programs themselves. With this in mind, learner-centered TV programs, which are based on service-dominant (S-D) logic, should be offered through educational TV channels. This conceptual paper summarizes, analyzes, and synthesizes the present status of IPTV in education and suggests a new instructional approach for utilizing TV in future education based on value co-creation through learner participation. Three principles (service-dominant logic as an educational service design principle, goal-based scenario for instructional design, IPTV as state-of-the-art technology innovation) are suggested for designing educational IPTV programs.
Keywords
Educational Television; IPTV; Co-Creation of Value; Service-Dominant Logic; Goal-based Scenario;
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