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http://dx.doi.org/10.9708/jksci.2014.19.6.037

Valence of Social Emotions' Sense and Expression in SNS  

Hyun, Hye-Jung (Dept. of Game and Multimedia, Woosong University)
Whang, Min-Cheol (Division of Digital Media, College of Software, Sangmyung University)
Publication Information
Journal of the Korea Society of Computer and Information / v.19, no.6, 2014 , pp. 37-48 More about this Journal
Abstract
Social emotion is being highlighted as an important factor of human life in terms of quality of communication as a variety of social networks are commonly used. To understand such social emotion, this study verifies and analyzes the significance of lexical meaning and expression of emotion basically for understanding of complex meaning of social emotion. The emotional expressions represented in SNS text messages, one of the major channel of communication, are examined in this study to create scales of meaning and expression and to understand the differences deeply. As a result of the analysis, it turned out that negative assessment factors were more than positive ones among social emotional factors while positive ones were outstandingly many in the case of social emotional expression. Social emotional factors were classified by basic emotional elements and valences while emotional expression included complex meaning and especially positive elements were dominant in general.
Keywords
Social Network Service; Social Emotions Clustering;
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