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http://dx.doi.org/10.9708/jksci.2011.16.8.189

A Study on Comparative Amount of Idea Thinking between Brainstorming and Webstorming  

Han, Kyung-Don (Hoseo Graduate School of Venture)
Park, Dea-Woo (Hoseo Graduate School of Venture)
Abstract
To develop a creative design concept, amount of idea thinking between team members is important. In the process of planning to proposal brainstorming helps clarification of problems and allows a creative solution. Here, idea generation is to express thinking into words, and greater amount of idea is more valued than to choose one fine idea at first. This paper studies actual processes of brainstorming, and we utilize network services upgraded in Web and multimedia techniques to develop idea with arrangement. We compare the amount of idea generation by groups and topics with Brainwriting and Braindrawing of Webstorming, without limitation of space and time. Then, we propose a creative idea thinking by analyzing the characteristics of design team members in various aspects. This result will contribute in improving national potential value and design competitiveness by the help of design and IT, on product research and marketing.
Keywords
Creative Thinking; Brainstorming; Brainwriting; Braindrawing; Webstorming;
Citations & Related Records
Times Cited By KSCI : 2  (Citation Analysis)
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