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http://dx.doi.org/10.9708/jksci.2011.16.5.033

A Evaluation System for Preference based on Multi-Emotion  

Lee, Ki-Young (Dept. of Medical IT & Marketing, Eulji University)
Lim, Myung-Jae (Dept. of Medical IT & Marketing, Eulji University)
Kim, Kyu-Ho (Dept. of Medical IT & Marketing, Eulji University)
Lee, Yong-Whan (Dept. of Broadcasting & Visual Media, Woosong Information College)
Abstract
In modern society, in business decisions of our customers are continually increasing in importance, and owing to the development of information and communication technology effectively on a computer to measure the preferences of key customer techniques are being studied. However, this preference reflects significantly on personal ideas, and therefore, it is difficult to commercialize a measure calculated according to the ambiguous results. In this paper, by using biometric information that has been measure; we have configured the multi-sensitivity models based on customer preferences to evaluate the proposed system. This system consists of multiple biometric information of multi-dimensional vector model for learning through the use of structured emotional to apply the same criteria to evaluate customer preferences. In addition, by studying the specific subject-specific emotion model, it is shown to improve accuracy with further experiments.
Keywords
Evaluation; Customer Preference; Multi-Sensitivity Model; Multiple Biometric Information;
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