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http://dx.doi.org/10.9708/jksci.2010.15.11.173

A Study on the Factors Influencing RFID Diffusion: In the Perspective of Innovation Diffusion Theory  

Jang, Sung-Hee (경북대학교 경영학부 BK21)
Publication Information
Journal of the Korea Society of Computer and Information / v.15, no.11, 2010 , pp. 173-183 More about this Journal
Abstract
The purpose of this study is to examine the factors influencing RFID(Radio Frequency IDentification) diffusion. This study has been reviewed various theoretical research relating to innovation diffusion theory and RFID. The model was tested Structural Equation Modeling(SEM) using Smart PLS 2.0 analysis on the sample collected from 73 companies. The result of hypothesis testing is as follows. First, standardization, IS infrastructure influence positively RFID integration. Second, perceived benefits, inter-organizational cooperation, competitive pressure influence positively RFID usage. Third, RFID integration influence positively RFID usage. The results of this study will provide various implications on RFID diffusion.
Keywords
RFID; Diffusion; Integration; Usage;
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Times Cited By KSCI : 4  (Citation Analysis)
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