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http://dx.doi.org/10.5392/JKCA.2022.22.08.094

A Comparative Study of Figure Skating Commentary on NBCSN and MBC's Coverage of 2018 Olympic Games  

Song, Yung-Joo (단국대학교 커뮤니케이션학부)
Kim, Hana (단국대학교 커뮤니케이션학부)
Publication Information
The Journal of the Korea Contents Association / v.22, no.8, 2022 , pp. 94-105 More about this Journal
Abstract
The purpose of this study is to suggest improvement plan for a commentary on figure skating in Korea from comparing to NBCSN and MBC's coverage of the 2018 Pyungchang Olympic Games employing both of quantitative and text analysis. Results indicate that NBCSN and MBC's commentary on figure skating have definitely different characteristics in terms of expertise and dramatizing ability. The commentator of MBC frequently used monotonous and repetitive emotional expression and provided incoherent information in very automatic way. Whereas, NBCSN's comments expressed very diverse way on introduction of players, explanation of technique and evaluation, especially on dramatizing ability to contextualize combining players' performance and background information.
Keywords
Figure Skating; Olympic Coverage; Sport Commentary; Comparative Study;
Citations & Related Records
Times Cited By KSCI : 2  (Citation Analysis)
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