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http://dx.doi.org/10.5392/JKCA.2022.22.03.380

A Study on the Development of Public Design Strategy Based on the Service Design Methodology -Focus on Signboard renovation Business Jungangro, Chung-yang  

Chung, Yong-Jin (청주대학교 디자인조형학부 산업디자인전공)
Kim, So-Yeon (한밭대학교 산업디자인학과)
Publication Information
The Journal of the Korea Contents Association / v.22, no.3, 2022 , pp. 380-389 More about this Journal
Abstract
Service design refers to an activity to design a user's service experience and a design area for professionally executing it. In order to design services from the people's point of view away from the supplier-oriented policy decisions in the past, the recent public participation business model using the service design methodology is increasing. In particular, the Ministry of Public Administration and Security formed the 'National Design Team' in 2014 to design services from the perspective of the public throughout the policy process. The public participatory policy model is being operated in which the public as policy consumers, service designers and public officials as suppliers participate in the overall policy process to develop and develop public services through service design techniques. This study is meaningful in that it presented the developmental direction of the actual project site through the case of the National Design Team sign improvement project with the goal of establishing a regional revitalization strategy using the service design methodology. However, as this study is about the current project, verification of the application of future project sites and user satisfaction evaluation have not been conducted. When the project is completed in the future, it is necessary to conduct a project satisfaction survey targeting consumers.
Keywords
Service Design; Government Policy Design Group; Public Design; Design Strategy; Signboard Renovation Business;
Citations & Related Records
Times Cited By KSCI : 2  (Citation Analysis)
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