Browse > Article
http://dx.doi.org/10.5392/JKCA.2021.21.01.075

Cultural Analysis of Apology in American TV Series -Taking Desperate Housewives as an Example-  

Sun, Li-Li (단국대학교 대학원 문화예술학과)
Shin, You-Ho (단국대학교)
Publication Information
The Journal of the Korea Contents Association / v.21, no.1, 2021 , pp. 75-91 More about this Journal
Abstract
In this study, most of the previous researches on the analysis of apology are limited to comparative study of apology in different countries from the perspective of cross-cultural communication and analysis of apology in daily life. Therefore, by introducing pragmatics on apology strategy and cultural interpretation theories, this study tried to analyze apology and apology strategies in the seventh season of American TV series Desperate Housewives. Specifically speaking, based on Trosborg's classification of apology strategies, this study sorted out, classified and counted apology strategies in the seventh season of Desperate Housewives, and then 200 apology strategies were randomly selected and analyzed in detail. The statistical results showed that 'expression of apology' strategy was used at the highest frequency of 64.0%, followed by 'explanation or account' and 'minimizing the degree of offence'; 'Acknowledgement of responsibility', 'offer of repair' strategy, 'expressing concern for hearer' and 'promise of forbearance' were used relatively less frequently. The results can be interpreted by America's high individualism, low power distance and low-context culture having great influence on the frequency of American apology strategy. This study can increase understanding of apology and culture, reduce offence in communication with Americans, and make cross-cultural communication smooth, and meanwhile it is expected to enrich the research scope of TV drama art by analyzing language in TV drama art.
Keywords
American TV Series; Drama Art; Apology; Apology Strategy; Cultural Analysis;
Citations & Related Records
Times Cited By KSCI : 1  (Citation Analysis)
연도 인용수 순위
1 민지선, 최성락, "위기 유형별 위기 대응 커뮤니케이션 전략 실태 연구:기업 사과문 분석을 중심으로," 한국콘텐츠학회, 제 15 권, 제 12 호, pp.471-482, 2015.   DOI
2 B. Fraser, "On Apologizing," In F. Coulmas(ed.), Conversational Routine: Explorations in Standardized Communication Situations and Prepatterned Speech, Mouton, pp.259-271, 1981.
3 A. D. Cohen and E. Olshtain, "Developing a Measure of Sociocultural Competence: The Case of Apology," Language Learning, Vol.31, No.1, pp.113-134, 1981.   DOI
4 A. Trosborg, "Apology Strategies in Natives/Non-natives," Journal of Pragmatics, Vol.11, No.2, pp.147-167, 1987.   DOI
5 黃永紅, "對言語行'道歉'的跨文化研究," 解放軍外國語學院學報, Vol.24, No.5, pp.33-36, 2001.
6 李莉, "中英文道歉策略差異的統計分析," 高等函授學報, Vol.14, No.4, pp.55-57, 2001.
7 鄒白茹, "道歉策略對比分析與第二語言語用能力培養," 四川外語學院學報, Vol.23, No.4, pp.134-138, 2007.
8 亢丹, 美劇中道歉言語行爲的語用策略分析, 山西師範大學碩士學位論文, 2016.
9 G. Hofstede, Culture's Consequences: Comparing Values, Behaviors, Institutions, and Organizations across Nations (2nd ed.), Sage Publications, 2001.
10 張國霞, "跨文化交際中的道歉行爲與道歉策略," 新疆師範大學學報, Vol.24, No.4, pp.106-109, 2003.
11 樑紅豔, "中美使用道歉語的差異與原因分析," 中共陝西省黨校學報, Vol.31, No.4, pp.127-128, 2008.
12 M. Owen, Apologies and Remedial Interchanges: A Study of Language Use in Social Interaction, Mouton, 1983.
13 E. Olshtain, "Apologies across Languages," In S. Blum-Kulka, J. House, G. Kasper (Eds.), Cross-cultural Pragmatics: Requests and Apologies, Ablex, pp.155-173, 1989.
14 Z. Kampf, "Public (Non-)Apologies: The Discourse of Minimizing Responsibility," Journal of Pragmatics, Vol.41, No.11, pp.2257-2270, 2009.   DOI
15 G. Hofstede, Culture's Consequences: Interational Differences in Work-Related Values, Sage Publications, 1980.
16 馬曄溶,"美國電視劇≪絕望主婦≫中的社會文化分析," 傳播力研究, No.1, pp.36-37, 2018.
17 王曉玲, "順應論視角下衝突性話語的語用分析――以美劇≪絕望主婦≫爲例," 山東師範大學碩士學位論文, 2019.
18 徐江, 袁雪, "權力話語和野性趣味下的影視劇生產—對≪絕望主婦≫創作的思考," 參花(下), No.6, pp.37-39, 2020.
19 E. Goffman, Relations in Public: Microstudies of the Public Order, Penguin Press, 1971.
20 E. T. Hall, Beyond Culture, Doubleday, 1976.
21 G. N. Leech, Principles of Pragmatics, Longman, 1983.
22 P. Brown and S. C. Levinson, Politeness: Some Universals in Language Usage, Cambridge University Press, 1987.
23 J. Holmes, "Apologies in New Zealand English. Language in Society," Vol.19, pp.155-199, 1990.   DOI
24 N. Tavuchis, Mea Culpa: A Sociology of Apology and Reconciliation, Stanford University Press, 1991.
25 A. Lazare, On Apology, Oxford University Press, 2004.
26 蘇娜, "跨文化交際中道歉策略的中日對比研究," 長春大學學報, Vol.27, No.3, pp.32-35, 2017.
27 홍선수, 한국어 사과 화행 교육 연구, 경희대학교, 석사학위논문, 2003.
28 오희진, 고등학교영어교과서에나타난 '사과'화행 연구, 전남대학교 석사학위논문, 2005.
29 왕선, 한국어 사과 응답 화행 연구: -한국어 모어화자, 중국인 학습자, 일본인 학습자 대상으로-, 한국외국어대학교 석사학위논문, 2019.
30 유로,최유진, "CEO 위기책임성과 SNS 상호작용성이 위기 대응 전략 인식에 미치는 영향," 한국콘텐츠학회, 제20 권, 제 3 호, pp.59-72, 2020.   DOI
31 姜燕, "電視劇聲音創作中有聲語言的藝術與文化價值研究," 唐都學刊, Vol.33, No.1, pp.124-128, 2017.
32 彭吉象, 影視美學, 北京大學出版社, 2002.
33 徐姍姍, 跨文化傳播與滲透的新範例, 華中師範大學, 碩士學位論文, 2006.
34 周月亮, 韓駿偉, 電視劇藝術文化學, 中國傳媒大學出版社, 2006.
35 謝芳, 黃燕, "電視劇的文化傳播策略—解讀美劇<生活大爆炸>的中國文化元素," 新聞戰略, No.1, pp.119-120, 2016.
36 이형식, "포스트페미니즘 시대 미국 교외지역의 초상: <위기의 주부들>," 문학과영상, 제18권, 제3호, pp.491-515, 2017.
37 서지영, 이동한, "언어자각력 자극 활동으로서의 언어 유희에 관한 연구: 드라마 위기의 주부들 자막을 중심으로," 영상영어교육, 제13권, 제1호, pp.57-80, 2012.
38 서지영, "영화내용중심의 의미와 역할에 관한 연구: 위기의 주부들(Desperate Housewives)을 중심으로," 영어교육연구, 제27권, 제1호, pp.91-109, 2015.   DOI
39 이혜전, 프로토콜 분석을 통한 사과 화행 연구, 이화여자대학교, 석사학위논문, 2008.
40 M. Shariati and F. Chamani, "Apology Strategies in Persian," Journal of Pragmatics, Vol.42, No.6, pp.1689-1699, 2010.   DOI
41 김진무, "사과화행의 화용론적 분석," 프랑스문화예술연구, 제37권, pp.59-94, 2011.
42 손세모돌, "한국어와 중국어의 사과표현 대조 연구," 국제어문, 제55호, pp.183-249, 2012.
43 손현익, "한국어와 러시아어의 사과 화행 비교 연구," 외국학연구, 제45호, pp.193-214, 2018.
44 Ruba F. Bataineh and Rula F. Bataineh, "Apology Strategies of Jordanian EFL University Students," Journal of Pragmatics, Vol.38, No.11, pp.1901-1927, 2006.   DOI
45 F. A. Nureddeen, "Cross Cultural Pragmatics: Apology Strategies in Sudanese Arabic," Journal of Pragmatic, Vol.40, No.2, pp.279-306, 2008.   DOI
46 蔡海芬, "俄漢道歉語對比研究," 現代交際, No.2, pp.105-106, 2019.
47 X. Guan, H. S. Park, and H. E. Lee, "Cross-Cultural Differences in Apology," International Journal of Intercultural Relations, Vol.33, No.1, pp.32-45, 2009.   DOI
48 유경애, "한국 대학생들의 사과화행 인식과 평가: 공손성의 범문화적 비교 가능성의 탐색," 영어학, 제13권, 제3호, pp.601-625, 2013.   DOI
49 蘭玲, "論美劇 ≪絕望主婦≫ 劇作特色," 漯河職業技術學院學報, Vol.14, No.6, pp.73-75, 2015.