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http://dx.doi.org/10.5392/JKCA.2020.20.09.389

Factors Affecting the User Satisfaction with e-Authentication  

Kim, Soo-Hyun (배재대학교 경영학과)
Publication Information
The Journal of the Korea Contents Association / v.20, no.9, 2020 , pp. 389-396 More about this Journal
Abstract
E-authentication is one of the key functions for electronic transactions with the identification function made through the information systems. With the abolition of the mandatory use of public certificates, various private e-authentication services have emerged, and are developing to provide various additional services in addition to e-authentication. In this study, we explored the factors that affect user satisfaction with e-authentication services, compared the relative influence among the factors that we explored, and produced implications that could contribute to strengthening the competitiveness of e-authentication services. Based on the characteristics of e-authentication service, we searched and found four factors such as availability, convenience, added functionality and security. After that, we established and analyzed our research model to analyze the causal relationship between these four factors and user satisfaction. The analysis results showed that availability, convenience and security had significant effects on user satisfaction, but added functionality had no significant impact. In addition, compared to availability and convenience, security had a very strong impact on user satisfaction. This study suggests that e-authentication service providers should make efforts to make users aware of the usefulness of additional services while enhancing security.
Keywords
e-Authentication; User Satisfaction; Availability; Convenience; Added Functionality; Security;
Citations & Related Records
Times Cited By KSCI : 5  (Citation Analysis)
연도 인용수 순위
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