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http://dx.doi.org/10.5392/JKCA.2020.20.09.318

A Study on the Effect of Business Capabilities on Job Creation Intenion : Mediating Effect of Entrepreneur Passion and Moderating Effect of Gender  

Yoon, Byeong-Seon (충남대학교 산학협력단)
Kim, Chun-Kyu (충남대학교 신약전문대학원)
Publication Information
The Journal of the Korea Contents Association / v.20, no.9, 2020 , pp. 318-331 More about this Journal
Abstract
The purpose of this study was to find ways to effectively utilize job creation activities that can be an alternative to employment and entrepreneurship in diverse and subdivided labor markets. The effect of business capability on the job creation intention and the mediating effect of entrepreneurship were identified, and gender was used as a control variable for comparison among groups. The questionnaire was composed of 4 questions for 6 variables, and a 7-point Likert scale was used. Frequency analysis, exploratory factor analysis, reliability analysis, descriptive statistics analysis, correlation analysis, confirmatory factor analysis, structural relationship analysis, mediating effect and moderating effect were conducted on 392 people who answered the questionnaire sincerely. As a result of analysis the relationship between the job creation intention in business capability, the entrepreneur passion in business capability and the job creation intention in entrepreneur passion had a positive (+) effect. Entrepreneur passion in the verification of bootstrapping mediating effects played a mediating role in the relationship between business capability and job creation intention. It was found that there was no difference in the job creation intention according to the gender that was compared between groups. The job creation activities must overcome the negative perspectives and worries around them with the differentiation of items experience and know-how a business model that reflects recent trends and a passionate and persistent Jobcreatorship.
Keywords
Job Creation; Business Capability; Entrepreneur Passion; Job Creation Intention;
Citations & Related Records
Times Cited By KSCI : 4  (Citation Analysis)
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