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http://dx.doi.org/10.5392/JKCA.2016.16.02.332

Effect of Color Overlay on Reading Comprehension Depending on Emotional State  

Park, Yoon (서울미디어대학원대학교 뉴미디어학부)
Yang, Janghoon (서울미디어대학원대학교 뉴미디어학부)
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Abstract
With the advance of digital technology, new methods which acquire color information and combine it with various contents are emerging. Color has some effect on emotion while it gives some information as component of an image. In addition, change in emotion and sensation from color stimulus makes some change in cognition. This research investigate the effect of color overlay on cognition depending on emotional state. With this goal, subjects consisting of 10 men and 10 women solved some problems with color overlay of red, orange, and green after watching short video clips which intend to induce target emotion. Experimental results show that red color overlay under positive emotion significantly reduces the average score of solving problems, while green overlay under negative emotion significantly increases it. It is also analyzed that there is not statistically significant difference in cognitive function with color overlay while it is significantly better under positive emotion than negative emotion without color overlay.
Keywords
Emotion; Information; Color; Overlay; Dyslexia; Cognition;
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